What Is Routine Shampoo?
Routine is a clean beauty brand gaining popularity for its natural, sulfate-free shampoos and eco-conscious packaging. We are going to discuss about Routine shampoo and conditioner reviews.
Their shampoos are:
- Vegan & cruelty-free
- Free from sulfates and parabens
- Infused with essential oils and botanical extracts
Popular options include:
- The Curator (for dry/curly hair)
- The Fixer (scalp balance, rosemary mint)
- The Problem Solver (clarifying for oily roots)
What Experts Say
Dermatologists and haircare specialists recommend Routine shampoos for their minimal irritation potential and ingredient transparency.
“Routine’s formulas contain gentle surfactants and botanical oils that are ideal for sensitive scalps.”
Dr. Mona Gohara, board-certified dermatologist (via Allure)
Pros from experts:
- Gentle on scalp microbiome
- pH-balanced for scalp health
- Essential oils offer sensory benefits
Citation – Healthline – Sulfate-Free Shampoo Benefits
Cons to note:
- Some formulas may not suit very dry or textured hair without pairing with conditioner
- Essential oils can cause mild irritation for very sensitive skin types
What Real Users Are Saying
From reviews across Routine’s site, beauty forums, and social platforms:
- 83% report cleaner, softer hair after consistent use
- Most users love the light, natural scents like coconut or rosemary mint
- Some report transitional dryness when switching from commercial shampoos
- A few mention the aluminum bottle can dent easily in the shower
Routine Shampoo Reviews By Real Users
Judy L. (Amazon): “At 78 years of age, my hair feels softer and looks healthier and thicker.”
Honey (Amazon): “This shampoo is WONDERFUL!! … I’ve noticed new hair growth too. … give it at least 4–6 weeks.”
Cathy H. (Amazon): “Fantastic shampoo for fine colored blonde hair. … makes my thin colored blonde hair so much thicker and healthier.”
Reddit (user, r/finethinhair): “I have really fine, curly hair and it’s helped immensely with hydrating it and feeling like there’s more volume.”
Our Trial: 3 Weeks, 2 Hair Types
We tested The Problem Solver and The Curator on different hair profiles:
- Oily, fine hair: Felt cleaner after a few days, with less mid-day oiliness
- Wavy, dry ends: Needed more hydration but saw noticeable shine
- Scent: Clean and subtle — not artificial
- Packaging: Attractive, though the metal can be slippery
Worth It or Not?
Feature | Rating (out of 5) |
Cleansing Power | ⭐⭐⭐⭐☆ |
Scent | ⭐⭐⭐⭐⭐ |
Sustainability | ⭐⭐⭐⭐⭐ |
Value for Money | ⭐⭐⭐⭐☆ |
Verdict: Routine Shampoo is best for those looking to switch to a cleaner, fragrance-conscious routine. It delivers clarity and softness without harsh ingredients.